Privacy Policy

Last Updated: August 26, 2026

Profound Impact ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, make a donation, or engage with our services. Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.

1. Information We Collect

We may collect information about you in a variety of ways. The information we may collect on the Website includes:

  • Personal Data: Personally identifiable information, such as your name, shipping address, email address, and telephone number, and demographic information that you voluntarily give to us when you choose to participate in various activities related to the Website, such as making a donation, signing up for newsletters, or contacting us.

  • Derivative Data: Information our servers automatically collect when you access the Website, such as your IP address, your browser type, your operating system, your access times, and the pages you have viewed directly before and after accessing the Website.

  • Financial Data: Financial information, such as data related to your payment method (e.g., valid credit card number, card brand, expiration date) that we may collect when you make a donation or purchase through the Website (Zeffy). We store only very limited, if any, financial information that we collect. Otherwise, all financial information is stored by our third-party payment processors (e.g., Stripe, PayPal).

2. Use of Your Information

Having accurate information about you permits us to provide you with a smooth, efficient, and customized experience. Specifically, we may use information collected about you via the Website to:

  • Administer, process, and track your donations or tax-deductible contributions.

  • Send you newsletters, marketing communications, or information regarding our mission and fundraising efforts.

  • Respond to customer service requests, inquiries, and feedback.

  • Monitor and analyze usage and trends to improve your experience with the Website.

  • Protect against, identify, and prevent fraud and other illegal activity.

3. Disclosure of Your Information

We may share information we have collected about you in certain situations. Your information may be disclosed as follows:

  • By Law or to Protect Rights: If we believe the release of information about you is necessary to respond to legal process, to investigate or remedy potential violations of our policies, or to protect the rights, property, and safety of others, we may share your information as permitted or required by any applicable law, rule, or regulation.

  • Third-Party Service Providers: We may share your information with third parties that perform services for us or on our behalf, including payment processing, data analysis, email delivery, hosting services, and customer service.

  • With Your Consent: We may disclose your personal information for any other purpose with your consent.

  • No Sale of Personal Data: Profound Impact does not sell, rent, or trade your personal data to outside marketers or third parties.

4. Tracking Technologies (Cookies)

We may use cookies, web beacons, tracking pixels, and other tracking technologies on the Website to help customize the Website and improve your experience. When you access the Website, your personal information is not collected through the use of tracking technology. Most browsers are set to accept cookies by default. You can remove or reject cookies, but be aware that such action could affect the availability and functionality of the Website.

5. Third-Party Websites

The Website may contain links to third-party websites and applications of interest, including external donor management tools, social networks, or financial tracking profiles (such as GuideStar). Once you use these links to leave the Website, any information you provide to these third parties is not covered by this Privacy Policy, and we cannot guarantee the safety and privacy of your information.

6. Security of Your Information

We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against any interception or other type of misuse.

7. Children's Privacy

We do not knowingly solicit information from or market to children under the age of 13. If you become aware of any data we have collected from children under age 13, please contact us using the contact information provided below.

8. Changes to This Privacy Policy

We reserve the right to make changes to this Privacy Policy at any time and for any reason. We will alert you about any changes by updating the "Last Updated" date of this Privacy Policy. Any changes or modifications will become effective immediately upon posting the updated Privacy Policy on the Website.

9. Contact Us

If you have questions or comments about this Privacy Policy, please contact us at:

Profound Impact
555 Fayetteville Street, Suite 300, Raleigh, NC 27601
hello@profoundimpact.org
(919)229-9142